Free tiers

Free loyalty program apps, and where the free tier stops

"Free" in loyalty software usually means a 30-day trial. Genuinely free tiers exist but are capped tightly enough that you will outgrow them — which is fine, because their job is to prove the mechanic works before you pay for it.

Short answer

Very few loyalty platforms have a real free tier. Loopy Loyalty and Stamp Me have none — they offer trials, starting at $25 and $49/month after. Bioflow's free plan covers the link-in-bio side but not loyalty, which is a $10/month Pro feature. In Mexico, SMS Masivos has a genuinely free tier capped at 30 customers and 500 stamps per month.

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What each free tier includes, verified August 2026

Pricing verified 2026-08-03

ToolFree tierEntry paid planLoyalty programCustomer needs an appNotes
Bioflow$10/month · $96/year10 links, sections, 6 themes, 7-day analytics, QR, follow system$10/moYesNoLink in bio and stamp cards in one account. Loyalty is Pro-only; wallet passes are not issued yet.
SMS MasivosFidelidad $379 · Recompensa $899Up to 30 customers, 500 stamps/month, 1 location$379 MXN/moYesNoThe only Mexican option here with a real free tier, capped at 30 customers.
Loopy LoyaltyStarter $25 · Growth $69 · Ultimate $95No$25/moYesNoWallet-native stamp cards. Starter caps you at 1 card design and 1 location.
Stamp MeLite $49 · Pro $79 · Elite $199No$49/moYesYesDedicated stamp platform with its own hardware line. 30-day trial, no free tier.

Entry paid tier, billed monthly. Figures come from each vendor's own pricing page unless marked otherwise — vendors reprice without notice, so follow the link before relying on a number.

Trial and free tier are not the same thing

Stamp Me advertises a 30-day free trial; Loopy Loyalty likewise. After that there is no free option — the meter starts at $49 and $25 respectively.

A free tier keeps working indefinitely at reduced limits. The distinction matters because a trial forces a buying decision on a schedule that has nothing to do with whether your program is working yet.

Test the mechanic before you pay for the software

The thing most likely to kill your program is not the software — it is staff not offering it at the counter, a goal nobody can reach, or a reward not worth the trips. None of those cost money to discover.

Run it on paper for two weeks if you have to. Count how many customers accept a card when offered. If that number is low, no platform will fix it.

When free stops being enough

Customer caps bite first. SMS Masivos' free tier stops at 30 customers, which a busy café passes in a week.

The second wall is usually locations or staff logins. If you need a second site or a second person scanning, almost every free tier ends there.

Frequently asked questions

Is there a completely free loyalty program app?

With real caps, yes — SMS Masivos in Mexico offers up to 30 customers and 500 stamps a month at no cost. Most international platforms offer a trial instead, then charge from $25 to $49/month.

Is Bioflow's loyalty program free?

No. Bioflow's link-in-bio plan is free forever, but loyalty programs — stamp cards, member management and the scanner — are a Pro feature at $10/month. We would rather say that here than have you find out at the counter.

What is the catch with free loyalty tiers?

Customer caps, single location, one staff login, and usually no wallet passes. None of that is hidden — it is just easy to skip past when comparing headline features.

Keep reading

Bioflow's free planLoyalty apps comparedWhat is a digital loyalty program?

Free link in bio, forever

Start free. Add the loyalty program when the mechanic proves itself.

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