Comparison

Bioflow vs Fivestars

Fivestars has been doing local-business loyalty for well over a decade and has been part of SumUp since 2021. It is a deeper loyalty product than Bioflow's.

Short answer

Fivestars is the more capable loyalty platform, with a longer track record and a consumer network Bioflow has nothing equivalent to. Bioflow's case is narrower: the loyalty program lives in the same account as your link-in-bio page, and starting costs less and takes less setup. Pick Fivestars if loyalty is the whole job.

Bioflow and Fivestars, by capability

Pricing verified 2026-08-03

ToolLink in bioLoyalty programNeeds a POSApple/Google WalletNotes
Bioflow$10/month · $96/yearYesYesNoNoLink in bio and stamp cards in one account. Loyalty is Pro-only; wallet passes are not issued yet.
FivestarsNoYesNoNoLong-established local-business loyalty, part of SumUp since 2021.

Entry paid tier, billed monthly. Figures come from each vendor's own pricing page unless marked otherwise — vendors reprice without notice, so follow the link before relying on a number.

Where Fivestars is ahead

Maturity and reach. A platform with that history has solved problems a newer product has not met yet, and its consumer-side network puts your business in front of people already using it.

Bioflow has no consumer network. Your members are people you enrolled.

What Bioflow adds

The link-in-bio page. Your Instagram bio points at the same page your customers join the loyalty program from, so enrolment is one tap from where they already are rather than a separate sign-up flow.

That integration is the argument, not superior loyalty features.

Frequently asked questions

Is Fivestars still operating?

Yes. It was acquired by SumUp in 2021 and continues as part of that portfolio.

Does Fivestars include a link-in-bio page?

No. It is a loyalty and customer-engagement platform; the link page is what Bioflow adds alongside.

Which is more capable at loyalty specifically?

Fivestars. If loyalty is the entire requirement and you do not need a link page, that is the honest answer.

One account, both jobs

Link in bio free forever. Loyalty on Pro at $10/month.